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  FAQs Nonfiction writing

  January 17, 2011 by Susan Perloff

  Q. What does i.e. mean and how and when do I use it? A. It’s the abbreviation for the Latin term id est, meaning that is. Since few people know its meaning, I suggest you not use it. If you are...

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  Case study in writing coaching.

  January 13, 2011 by Susan Perloff

  Here's a case study in writing coaching. “Shirley” has a public relations job at a big nonprofit. She writes news releases, newsletters and internet copy, all poorly. She doesn’t know the active...

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  Focus on the topic before you write.

  January 13, 2011 by Susan Perloff

  Q. When I write an assignment for the company’s electronic newsletter, I feel lost in the details I have gathered. It’s hard to figure out what it means. Advice, please? A. Your experience is common...

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  Best Penny Stocks

  December 10, 2010 by julia wells

  Many consider penny stocks to have more problems than they are. They think the risk is too great, even if penny stocks are a good way to make a profit crazy very quickly. These people simply do not know...

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  Use a comma in a series?

  September 23, 2010 by Susan Perloff

  Q. Is it correct to use a comma before the last item in a series? I say yes. My boss says no. We argue about it every day. A. Your call. Actually, your boss’ call. (Never lose a job over commas...

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  National Punctuation Day, September 24

  September 23, 2010 by Susan Perloff

  Somebody had to do it, and it wasn't going to be me. Somebody -- a man named Jeff -- created National Punctuation Day, which occurs September 24. You could celebrate by buying Jeff's t-shirt...

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  If Your Business had a Voice, Who would it Sound Like?

  August 25, 2010 by UnchainedEntrepreneur

  Does your marketing sound most like... Your last economics teacher...?A frazzled work-at-home mom with two kids...?A charming but cheeky young British girl...?A super-techie computer nerd...?Ryan...

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  Look at Great Media Jobs Behind-the-Scenes

  April 12, 2010 by Spring Time Writers

  Not everyone has the skills and outgoing personality to be a Media Star.  Some people are better suited to technical writing, blogging, etc.  For every big-time newscaster, there are dozens of people working...

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  Direct Mail: 15 Tips to Write a Sales Letter that Rocks!

  February 16, 2010 by RichWriting

  Direct  Mail: 15 Tips to Write a Sales Letter that Rocks!By Susan Rich, owner, RichWriting.com, in Portland, Oregon1.  Who are you talking to? Match your offer to the audience.Do you know who your reader...

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  How to Write Articles at Light Speed and Use Them to Market Your Small Business

  May 22, 2009 by UnchainedEntrepreneur

  If you’re looking for an easy and inexpensive way to market your business, you should consider article marketing.  Articles are, hands down, one of the most powerful low-cost marketing tools out there...

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